Small agency.
Serious attention.

Most local service businesses are great at the work and stretched thin on everything else. Marketing usually means word of mouth, a few yard signs, and maybe a boosted post that went nowhere. Meanwhile, the homeowners who need a roofer, an HVAC tech, or a plumber this week are scrolling Facebook and Instagram every day.

Zan Media Group was started in Wilmington, NC by founder Zane Chaney to close that gap: run the ads properly, track every dollar, and hand business owners what they actually want, which is a phone that rings with real jobs.

We're a founder-run agency, and that's deliberate. Your account isn't handed off to a junior media buyer juggling forty clients. The person who pitched you is the person building your campaigns, watching your numbers, and answering your texts.

We focus on one outcome: booked jobs for local service businesses. Facebook and Instagram lead ads come first, backed by fast follow-up, content that builds trust, a website that turns visitors into calls, and local SEO that gets you found. No logo packages, no vanity metrics. Depth over breadth.

Transparency beats hype. Your ad spend goes straight to Meta from your own account, never marked up. You see the same numbers we see.

Results are the only deliverable. Impressions and reach don't pay your crew. Booked jobs do, so that's what we optimize for and that's what we report on.

Local matters. We're based in Wilmington and we know the Cape Fear market: the neighborhoods, the seasonality, what homeowners here respond to. That context shows up in better-performing ads.

The first call is free and there's no pressure attached to it. We'll look at your business, tell you honestly whether ads make sense for you right now, and show you what a campaign would look like if they do.